Our customers put forward great ideas too-they are enormously engaged and enthusiastic. We also commission introductions from leading contemporary writers to enhance many of our editions, be it in fiction, history, science, children’s literature, poetry, philosophy, travel or other genres.Īs Marketing Director, my role is to present our full range of books-both new and existing titles-to our customers worldwide and to bring in new customers through multiple channels-whether direct marketing advertising, PR or social media. However, we always remain true to our original ethos, to present beautifully bound editions that will excite established fans and intrigue new readers.įor each book, our production and editorial teams consider typography, illustrative content, paper stock and printing methods, and of course, bindings that stand out, in materials ranging from cloth and buckram, to luxury paper and leather. Today, we produce dozens of new editions every year, bringing to new audiences both the established classics but also assorted nonfiction titles, enhanced by our award-winning picture researchers, and contemporary fan-favourites-books like Frank Herbert’s Dunethat have enormous cult followings. From the outset, the intention was to create ‘editions of the world’s greatest literature in a format worthy of the contents.’ In those early years we published just a handful of titles per year-our first was Tales of Tolstoy-and by and large they reflected the literary canon.

The Folio Society was founded in 1947, in the aftermath of the Second World War, in ration-weary Great Britain. Can you tell us about The Folio Society's mission? Here's what he had to say about The Folio Society's mission, their process, title selection and book production. I had the chance to chat with The Folio Society's marketing director, Jean-Marc Rathe, about their science-fiction and fantasy titles. The titles they publish are hand-picked and span the literary spectrum, but the one thing they have in common is that they are painstakingly realized in some of the most gorgeous volumes seen today. It was founded in London in 1947 with the belief that beautiful works of literature should be accompanied by equally beautiful physical volumes for book lovers to own, hold and read. The Folio Society is a publisher of finely crafted works of literature.

This week, you get to take a look at the inner working of a specialty publisher. There's no shortage of books for either kind of bookworm. There are folks who see reading as a casual pastime to while away the hours on the beach, and there are those who see books as objects to be loved. There are book readers and there are book lovers.

The folio society dune